How Missouri State Women’s Basketball Leveraged GPS DataViz to Clinch the MVC Regular Season Championship

In the competitive world of college basketball, marginal gains can be the difference between a good season and a championship run. This year, Missouri State Women’s Basketball proved that point, using cutting-edge performance analytics to gain an edge on the court. Their secret weapon? GPS DataViz — a revolutionary performance monitoring and visualization tool that played a pivotal role in the Lady Bears’ journey to capturing a share of the Missouri Valley Conference Regular Season Championship.

Turning Data Into Dominance

Throughout the 2024–25 season, the Missouri State coaching and performance staff integrated GPS DataViz into their daily routines. The platform allowed coaches to monitor player workload, recovery, and in-game performance using GPS data. The result was smarter training, reduced injury risk, and peak performance during the most critical moments of the season.

“GPS DataViz helped us see the full picture — we could balance intensity in practice, tailor individual recovery plans, and really push our players when it mattered most,” said strength and conditioning coach, Nicole Jimenez. “It gave us a competitive advantage that showed up on the scoreboard.”

By using GPS DataViz, Jimenez was not only able to improve performance but also communicate more effectively with the staff. It created a culture of accountability and trust grounded in transparent, real-time data.

Head of Women's BBall Performance Nicole Jimenez

Behind the Scenes with GPS DataViz

Kevin Cronin, VP of Performance Science at GPS DataViz, worked closely with Missouri State throughout the season, helping to customize the platform’s tools to fit the team’s specific goals.

“From day one, our partnership with Missouri State was about collaboration. Their staff was committed to innovation, and we provided the tools to help them execute their vision. It’s been incredibly rewarding to see our data contribute directly to a championship-caliber season.” — Kevin Cronin, VP of Performance Science, GPS DataViz

Cronin and his team provided ongoing support — from initial onboarding to weekly performance breakdowns — helping Missouri State identify trends, spot fatigue before it became an issue, and adjust tactics based on objective feedback.

Championship Results

The result? A 25-win season, a share of the MVC regular season title, and a team that was peaking at exactly the right time.

Missouri State Women’s Basketball isn’t just winning games — they’re changing the way programs think about training, recovery, and strategy. And with GPS DataViz by their side, the future looks even brighter.

2025 Missouri Valley Conference Regular Season Champions

Ready to Elevate Your Program?

To learn how GPS DataViz can help your team gain a competitive edge, visit www.gpsdataviz.com and schedule a demo.